On my sophomore year in community college, I declared advertising as my major and ever since I began to be more and more intrigued with the concept of creating campaigns that draws attention from people all over the world. The ability to reach out to people in a personal level through the use of various forms of media it creates a great deal of satisfaction for me. By having the right content that it draws people to be satisfied with certain idea or product and the ability to use every possible of medium allows me to understand the power of advertising in our daily lives. The aspect of coming up with an idea and make the perfect pitch to win a new account to the agency creates a sense of pride and joy knowing that your idea would become a success. Being from Brazil and witnessing various types of advertising while growing up it allowed me to develop a taste towards the creative aspect of advertising.
Recently, I have began to research various advertising agencies around the San Francisco Bay Area. One that particular drew my interest was Pereira & O'Dell Agency as they specialize in every type of medium from television to labeling design. As well, I became aware that the Chief Commercial Officer PJ Pereira is also from Brazil, hopefully allowing me to interact with him in a more personal level.
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